PURE LIGHT Balayage Lightener
Specifically formulated for the art of Balayage, this clay-based formula utilizes a proprietary blend of Rice Flour and Kaolin Clay that encapsulates the lightener so it stays moist inside and continues processing. It has a thick, whipped consistency for up to 5 levels of lift and beautiful gradient, blended results.
PURE LIGHT Creme Lightener
Enriched with Coconut Oil, PRAVANA PURE LIGHT Crème Lightener’s rich, creamy, formula is ideal for gentle lightening to achieve up to 3-4 levels of lift. Use in combination with The Blonde Wand to achieve up to 7 levels of lift quickly and safely.
PURE LIGHT Power Lightener™
This go-to lightener is for any and all lightening needs! Ideal for on and off-scalp application including foil highlighting, global blonding, contained or open-air lightening and more.
Now available in new compact, convenient, mess-free packaging! We traded traditional tubs for a sleek hand-held design, easy-pour spout and built-in measuring cap to maximize time and space while minimizing waste. Just pour, measure, mix and our scoop-free powder seamlessly lifts and lightens hair.
- Lifts up to 7 levels
- Dust-free and mess-free blue formula
- Micro-encapsulated for time-released lightening
PURE LIGHT Ultra Lightener™
The smooth and creamy formula of PURE LIGHT Ultra Lightener™ is formulated with Reunite Mending Technology™ to mend the cuticle layer. Ideal for global blonding, including hard-to-lift hair, platinum blonde touch-ups, and pre-lightening for VIVIDS.
Now available in new compact, convenient, mess-free packaging! We traded traditional tubs for a sleek hand-held design, easy-pour spout and built-in measuring cap to maximize time and space while minimizing waste. Just pour, measure, mix and our scoop-free powder seamlessly lifts and lightens hair.
- Lifts up to 9 levels
- Formulated with Reunite Mending Technology™ to restore hair from the inside out
- Can be used for on or off-scalp lightening